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Natural Alternatives to Fragrance Oils in Skincare

Natural Alternatives to Fragrance Oils in Skincare Formulations

As a natural skincare formulator, you want your products to be not only effective but also safe for your customers. One area where many formulators struggle is in creating an appealing scent for their products without resorting to synthetic fragrance oils. Fragrance oils are blends of chemicals, many of which are synthetic, and some of …

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How to Position Your Brand to Attract Luxury Skincare Customers

How to Position Your Brand to Attract Luxury Skincare Customers

Are you worried about getting lost in the sea competition in the skincare industry, and the dominance of brands like Ponds, Olay, Clinique, or Eminence? Fear not! You don’t have to go head-to-head with brands like these to have a thriving, successful skincare business. As a natural, small-batch skincare brand, you can differentiate yourself by …

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tallow-based skincare

The Benefits and Challenges of Formulating Tallow-Based Skincare

Skincare formulators and cosmetic chemists can access thousands of raw materials to create effective and safe skincare products, from aromatic herbal extracts and oils to synthetically-made micronutrients and other concentrated performance ingredients. Interestingly, even though cutting-edge cosmetic ingredients are constantly being developed, more formulators are looking back in history for inspiration. They are delving deep …

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DIY Skincare Product Photography for Small Businesses

DIY Skincare Product Photography for Small Businesses

Are you a skincare brand owner looking to take amazing product photographs for your website? If so, you’re in the right place. In this blog post, we’ll explore some simple how-tos and best practices to help you create gorgeous skincare product photography that looks so professional, no one will be able to tell you took …

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How to Get Your Natural Skincare Brand into Stores

How to Get Your Natural Skincare Brand into Stores

When starting a natural skincare brand, the idea of seeing your products on the shelves of high-end spas, specialty boutiques, department stores, or even big box stores seems like the dream. It’s certainly true that getting your handmade natural skincare brand into stores is a great way to build your brand–but how do you do …

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